OPPO总部 概念设计

OPPO成立于2004年，在很短的时间内成长为中国最大的智能手机公司。OPPO的新研发总部设在杭州的未来科技城，代表了对该品牌追求完美的无止境创新精神的承诺。“上有天堂下有苏杭”的杭州不仅是一个创新中心，也是中国最受欢迎的自然景点的所在地，世界57个联合国教科文组织遗产地里，杭州拥有其中的三个。作为丝绸之路和大运河的发源地之一，这座城市已经被5000多年来丰富的技术、信息交流和贸易的文化历史所塑造。

Founded in 2004, OPPO has grown over a short period of time to become China’s largest smartphone company. The setting of OPPO’s new R&D Headquarters in Hangzhou’s Future Sci-Tech City represents a commitment to the brand’s spirit of endless innovation in the pursuit of perfection. Hangzhou, colloquially know as ‘Heaven on Earth’, is not just a hub for innovation, but is also home to China’s most popular natural attractions including three of the world’s 57 UNESCO Heritage sites. The city has been shaped by a rich cultural history of technology, information exchange and trade for over 5,000 years as one of the origin sites of the Silk Road and Grand Canal.

BIG在2019年初开始与这个全球领先的智能设备品牌合作，创建一个研发总部和总体规划。该设计表达了OPPO通过技术艺术性提升生活的使命，以及作为一个可持续发展的公司，为更美好的世界做出贡献的总体愿景。

BIG began working with the leading global smart device brand at the beginning of 2019 to create an R&D Headquarters and Masterplan. The design expresses OPPO’s mission of the elevation of life through technological artistry, with an overarching vision of being a sustainable company that contributes to a better world.

OPPO研发总部位于杭州市余杭区的中心地带，位于一个自然湖泊、一个城市中心和一个10,000平方米的公园之间。作为杭州东西走向的主要通道上的一个坐标，OPPO研发总部大楼将成为未来科技城和杭州的标志性地标和门户。

Prominently located in the heart of Yuhang District, Hangzhou, OPPO R&D Headquarters rests between a natural lake, an urban center, and a 10,000 square-meter park. As an anchor point along a major access road stretching east to west from Hangzhou, the OPPO R&D Headquarters Tower will be an iconic landmark and gateway to the Future Sci-Tech City and Hangzhou itself.

Name: OPPO HEADQUARTERS

Design Firm: BIG

Date: 31/03/2021

Program: Commercial

Status: Idea

Size in m2: 161330

Project type: Office, Retail and Masterplan

Client: OPPO

Collaborators: ZIAD (LDI), WSP (Traffic, MEP, VT Consultant), RBS (Structure Consultant), RFR (Façade Consultant) CCGT (Client project manager), BPI (Lighting designer), Savills (Programming consultant), TFP (Foodservice planner), UAD (Traffic evaluation agency)

Location Text: Hangzhou, CN

Location: (30.274084,120.15507)

Partners-in-Charge: Bjarke Ingels, Brian Yang

Project Leaders: Hung Kai Liao

Project Architect: Kekoa Charlot

Design Lead: Ewa Bryzek

Facades Lead: Aimee Louise Desert

Team: Adam Busko, Agnieszka Magdalena Trzcińska, Alessandro Zanini, Alda Sol Hauksdóttir, Andra Beler, Buster Christensen, Cristina Giménez, Seongil Choo, Camille Breuil, Carlos Ramos Tendrio, Cris Liu, Daniel Ferrara Bilesky, Eddie Can, Eric Li, Filip Fot, Geetika Bhutani, Gül Ertekin, Jens Majdal Kaarsholm, Julia Gotovski, Karim Muallem, Liang Zhang, Laura Kovacevic, Malka Logo, Maria Capuozzo, Martyna Sylwia Kramarz, Mats Kolmas, Max Alexander Bonecker, Mengyuan Li, Mads Primdahl Rokkjær, Naphit Puangchan , Ombretta Colangelo, Rasam Aminzadeh, Roberto Fabbri, Stefan Plugaru, Steen Kortbæk Svendsen, Su Myat Nge Nge, Shuting Zhang, Weronika Siwak, Xiaochang Qiu, Xavier Thanki, Yusheng Huang, Zhonghan Huang